Marketing and events for customer engagement.


Learning Leadership

Last week, fellow Burrislandian, Dean Wagner, and I spent two hours with Dr. Nido Qubein, President of High Point University (one of our clients). A renowned motivational speaker, businessman and philanthropist, Dr. Qubein has written more than a dozen books …

No.10 Event walk-through performed.
No.39 Hunting/fishing forecasts checked/licenses purchased.
No.21 Property map for guests created.
No.26 TV guides/local channels logged.
No.02 Lodging standards verified.
No.45 Emergency air services researched.
No.03 Chefs vetted and secured.
No.17 Guests’ likes/dislikes recorded.
No.15 Taxes, gratuities, service fees tallied and paid.
No.06 Flight info/arrival/departure monitored.
No.41 Stadium maps delivered.
No.44 Tailgate party locations confirmed.
No.01 All vehicles fueled and serviced.
No.36 Photographers hired.
No.31 Linens inspected.
No.22 Golf clubs/guns rented.
No.25 Homes inspected for cleanliness.
No.04 Dinner reservations confirmed.
No.37 Translators vetted, hired.
No.52 Handicap access located, verified.
No.13 Talent booked, arrival time confirmed.
No.54 Event dress code noted, communicated.
No.47 Staff uniforms delivered.
No.38 Child services/nannies vetted, hired.
No.19 Security team vetted, in place.
No.07 Local hospitals/urgent care identified.
No.35 Luggage transfer protocols confirmed.
No.27 Community/hotel entrance codes tested.
No.32 Bathroom amenities prepped and placed.
No.51 Umbrellas/rain gear checked.
No.49 Reception halls booked.
No.53 Event’s “items prohibited” list obtained.
No.30 Tours and guides vetted, confirmed.
No.16 Traffic patterns studied, logged.
No.08 Guests’ food allergies documented.
No.42 All deposits made.
No.11 Wi-Fi availability/log-in directions confirmed.
No.33 Home amenities prepped and placed.
No.40 Pick-up/drop-off locations scouted, confirmed.
No.48 Meeting spaces identified, inspected.
No.23 Golf pairings made.
No.24 Local food/restaurants identified.
No.18 Hunting/fishing guides vetted, hired.
No.09 Weather forecast checked, proper gear secured.
No.28 Preferred beverages ordered.
No.05 All event tickets purchased.
No.12 Drivers interviewed, vetted.
No.34 Luggage tags confirmed.
No.29 Boats chartered.
No.50 Extra device chargers acquired.
No.20 Parking and passes secured.
No.43 Aircraft seating preferences confirmed.
No.46 Extra sunblock ordered.
No.14 Agenda/itineraries double-checked, mailed.