Marketing and events for customer engagement.

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Perfecting integrated customer engagement through impeccably executed events and decisive marketing services.

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The perfect score. In golf, birdie every hole and you shoot 54. We chose that ambitious number for our name not only to reflect our love of the game and our long history in the golf industry. It also signifies a commitment to perfecting customer engagement through impeccably executed events and decisive marketing services. Across every communication touch point, for every company event, 54 crafts integrated programs designed to nourish brands, connect with customers and help our clients grow.

54 has engagement’s number.

Your customers are all over the place. Social media alone won’t dependably connect with them. Traditional advertising can’t, either. Nor can direct mail, video or content marketing by themselves. It requires facility across the communications spectrum — the right tactic, the right channel, the right time. That’s how 54 is perfecting customer engagement.

Who’s engaging with 54?
  • 84 LUMBER
  • AT&T
  • AUSSIE PET MOBILE
  • BB&T
  • CAMILLE'S SIDEWALK CAFE
  • CLUB CAR
  • CHARTER COMMUNICATIONS
  • CINTAS
  • ATLANTIC
  • DOMTAR
  • ELECTROLUX
  • EZLINKS GOLF
  • FRANCONNECT
  • GLOBAL GOLF POST
  • GENERAL ELECTRIC
  • GOLF CHANNEL
  • GOLFNOW
  • GOLF PRIDE
  • GOLFWEEK
  • HIGH POINT UNIVERSITY
  • INDEED.COM
  • JOHN DEERE AGRI SERVICES
  • LEADING HOTELS OF THE WORLD
  • MACGREGOR GOLF
  • MERRILL LYNCH
  • NATIONAL GOLF FOUNDATION
  • NICKLAUS
  • ORDERUP
  • PGA NATIONAL RESORT
  • PALO ALTO
  • PERRYGOLF
  • PINE NEEDLES AND MID PINES
  • PINEHURST RESORT
  • POTBELLY SANDWICH SHOP
  • PURE FISHING
  • REX’S CHICKEN FRANCHISE
  • S&D COFFEE
  • SHERWIN WILLIAMS
  • SIGNATURE CONSULTANTS
  • SOFTSPIKES
  • SPRING-GREEN LAWN CARE
  • STANLEY FURNITURE
  • TANIUM
  • TIME WARNER CABLE
  • TEEOFF.COM
  • TEETIMES.COM
  • THOMAS BUILT BUSES
  • UGLY STIK
  • UNCG BRYAN SCHOOL OF BUSINESS
  • U.S. KIDS GOLF
  • VOLVO TRUCKS NORTH AMERICA
  • YAMAHA GOLF-CAR COMPANY
  • WASTE MANAGEMENT
No.02 Lodging standards verified.
No.01 All vehicles fueled and serviced.
No.47 Staff uniforms delivered.
No.54 Event dress code noted, communicated.
No.49 Reception halls booked.
No.27 Community/hotel entrance codes tested.
No.03 Chefs vetted and secured.
No.19 Security team vetted, in place.
No.20 Parking and passes secured.
No.40 Pick-up/drop-off locations scouted, confirmed.
No.35 Luggage transfer protocols confirmed.
No.30 Tours and guides vetted, confirmed.
No.10 Event walk-through performed.
No.17 Guests’ likes/dislikes recorded.
No.11 Wi-Fi availability/log-in directions confirmed.
No.32 Bathroom amenities prepped and placed.
No.14 Agenda/itineraries double-checked, mailed.
No.42 All deposits made.
No.06 Flight info/arrival/departure monitored.
No.37 Translators vetted, hired.
No.16 Traffic patterns studied, logged.
No.29 Boats chartered.
No.48 Meeting spaces identified, inspected.
No.31 Linens inspected.
No.22 Golf clubs/guns rented.
No.07 Local hospitals/urgent care identified.
No.12 Drivers interviewed, vetted.
No.04 Dinner reservations confirmed.
No.52 Handicap access located, verified.
No.08 Guests’ food allergies documented.
No.26 TV guides/local channels logged.
No.46 Extra sunblock ordered.
No.51 Umbrellas/rain gear checked.
No.28 Preferred beverages ordered.
No.41 Stadium maps delivered.
No.36 Photographers hired.
No.38 Child services/nannies vetted, hired.
No.18 Hunting/fishing guides vetted, hired.
No.43 Aircraft seating preferences confirmed.
No.33 Home amenities prepped and placed.
No.45 Emergency air services researched.
No.34 Luggage tags confirmed.
No.39 Hunting/fishing forecasts checked/licenses purchased.
No.15 Taxes, gratuities, service fees tallied and paid.
No.09 Weather forecast checked, proper gear secured.
No.53 Event’s “items prohibited” list obtained.
No.05 All event tickets purchased.
No.44 Tailgate party locations confirmed.
No.23 Golf pairings made.
No.50 Extra device chargers acquired.
No.13 Talent booked, arrival time confirmed.
No.24 Local food/restaurants identified.
No.25 Homes inspected for cleanliness.
No.21 Property map for guests created.